The Most Unique NBA Merchandise for the 2020–2021 Season

For hoop heads and fashionistas who stay dipped from tip off ‘til playoffs

Image for post
Image for post

The holiday season is over. All gifts have been purchased, given, received, and maybe by the time you’re reading this, returned and exchanged for something else you actually wanted. But just because Santa Claus has retreated to his wintry 11-month slumber doesn’t mean you have to sleep on the latest threads from now until next December. In honor of staying gamed up for the duration of the 2020–2021 NBA season — all the way from opening night ‘til the summer of Finals — here’s a list of some alternatives places (besides the same ol’ NBA Store) where you can snatch gear to support your favorite team or player in a noticeable fashion.

Bleacher Report:

Image for post
Image for post

If you’re a sports head, you know B/R. But what you might not know is that the online publication also has their own shop. And within this shop you’ll find some of the silkiest NBA merchandise available on and off the court. From the “NBA Returns” series — which features a blockbuster-movie aesthetic and typography— to the Dwayne Wade “World Tour” collab (and hella more), this brand really knows what the hoops they’re doing.

Cookies Hoops:

Image for post
Image for post

This East Coast brand remixes iconic cartoons with clever phrases to create their energetic 90s-esque brand. With references to The Simpsons and NBA on NBC — childhood classics — they take a bit of millennial nostalgia and merge it onto saucy tees, dad hats, crewnecks, and long sleeves. The only limitation is that they mostly focus on the Sixers and Knicks, but even if you’re not a fan of those cities, Cookies Hoops has enough other merch that you should be able find something to swish with.

The DOC Shop x Ball Harder:

Image for post
Image for post

This California-raised, NYC-based brand gives you everything — from illustrated books to small-batch clothing. Of course, it’s the threads that have us doing a double-take for this list. It has a Bay Area vibe — eclectic, tie die colors, presented in simplistically innovative designs — but also carries a wide universal appeal. In addition, more exclusive Ball Harder gear can be purchased at Oaklandish (and while you’re there, you can also check out DOC’s dope Gary Payton collaborations currently available in very limited quantities).

Mitchell & Ness:

Image for post
Image for post

Another household name for any NBA or hardtop fanatic, this Philadephia staple stays putting out the best, highest quality, most icy gear. Recently, they dropped a collaboration with previously mentioned Bleacher Report and a gang of popular rappers from around the country to create these must-get “NBA Remix” kits. Outkast on a Hawks jersey? Yup. Dreamville as a Charlotte Hornets uni? Done. Juice Wrld on top of a Chicago Bull? Got it. This is a can’t-miss-look to rock something truly iconic, but they’re selling out fast.

Court Culture:

Image for post
Image for post

The bad news: this store is strictly for Miami Heat fans. The good news: the gear is so fire that even if you’re not a fan of this team, you’ll probably find something to rock anyways — from concert-inspired Goran “The Dragon” Goric tributes to pro-Black Live Matter tees — to improve your fan crossover.

Chapulana x HeadFake:

Image for post
Image for post

A Spanish artist who resides across the Atlantic, Chapulana is a dope illustrator who creates original artwork and writes for various sporting outlets, including HeadFake — a quirky NBA zine that profiles unique and alternative angles about basketball’s wildly diverse cultural impact. In addition, Chapulana has his own shop with Teepublic where you can purchase items like a screen-print of a Kayne-inspired Dion Waiters tee, or this Ja Morant mash up as a short-sleeved button down.

Bay Area writer, blogger, teacher. Books: Piñata Theory (2020); This Is Not a Frank Ocean Cover Album (2019). Twitter + IG: @alan_chazaro

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store